Fundamentally, graphic design gives expression to communication. It takes what’s boring and makes it pop. It conveys information in an easy to understand and captivating way. It shows up hundreds of times a day in our daily lives.
A well-designed website can help you form a good impression on your prospective customers. It can also help you nurture your leads and get more conversions. But, more importantly, it provides good user experience and helps your website visitors access and navigate your website with ease.
59% of the global population, or 4.57 billion people, are active internet users. They all have high expectations when it comes to websites and online businesses.
If you don’t have a visually appealing, easy to use, or well performing website, then the odds are you’re not appealing to those 4.57 billion potential customers, and you’re certainly not competing against the millions of other sites out there. And if you’re not competing, no one is noticing you. Good news, though: TargetWeb can fix this.
With responsive web design in mind, we can create a website built to bring in more customers. Site speed, structure, formatting, images, colors, call to actions, words, form positioning and more, all play into CRO (conversion rate optimization). For more on CRO and why it boosts your business, click here (link to this: https://www.targetriver.com/conversion-rate-optimization )
In layman's terms, CRO is the process of turning online bystanders into loyal customers. That’s why it’s so important for web design to be responsive, and to have a good web design agency standing by your side.
If you’ve ever wondered why it really matters to have a good looking web design, then here’s a few reasons to think about:
1. Provides a Great First Impression
A professionally designed website influences that 94% of visitors will receive a good first impression. Amateur websites can come across as unprofessional and less credible.
2. Keep Up with the Competition
In order to keep up with competitors you need a website that is equipped with the latest design trends and has quality content that engages viewers.
3. Boosts Revenue
A professional, well-designed website will attract visitors and help boost revenue as a result, especially if the website is easy to navigate and understandable.
4. Improves Search Rankings
An out of date website doesn’t pair well with Google’s search bots. That’s right: search bots. Google uses specific tools to understand websites and what they’re offering. If yours is outdated and not functioning properly, chances are you’re not going to be the first site to show in the search results.
5. Reduced Bounce Rates
Bounce rate is the time a person spends looking through a website before they leave. (Aka, before they bounce.) A professional website design not only attracts visitors to your site, but helps keep them there.
When searching for a web design agency, it’s imperative that they don’t just make the website look good; it has to be functional, built to convert and customer-experience friendly. Don’t settle for an agency that does bare minimum.
We build a solid foundation for organic search on the major search engines like Google and Bing through our Foundational SEO Package, which includes services such as :
Schema markup, XML, canonical tags… It all sounds complicated, maybe even overwhelming. Going back to the basics, this is all part of search engine optimization, or SEO. SEO makes your website noticeable on the search engines, which is exactly what you want when showing off your new website.
Delight your audience with a professional web design that pops!
TargetWeb creates websites that are built to convert, modern and give your business a boost on the search results page. With a custom web design or remodel, you control every aspect of your site’s functionality and experience.
Target River was recently awarded by the State of Utah in 14 different categories of marketing, graphic design being one of them.Let 2020’s Best Marketing Agency help craft the website of your dreams.