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Direct Mail Is NOT Dead. And Here Is Why!

• 54% of consumers said they want to receive mail from brands they are interested in
• Brand recall is 70% higher among people who were exposed to direct mail ads rather than digital ones
• 42% of direct mail recipients read or scan their mail
• US advertisers spend $167 per person on direct mail to earn $2,095 worth of goods sold, translating into a 12:1 ROAS
• 67% of consumers who responded to direct mail within the last 3 months ended up making a purchase
• 56% of consumers find print marketing the most trustworthy type of marketing
• We get better leads with it 

Personalization and Relevancy Are Key

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Reach New Targets More Effectively Through Personalized Direct Mail

• Geo-location
• Age
• Gender
• HHI
• 100’s of Interests
• Purchase Intentions
• Prior Purchase Habits
• Hobbies/Enthusiasts
• Brand Preferences
• Residents In Home
  ...and more

The ability to aggregate consumer purchases means we know who is buying what and when...So Meet Them!

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Success Stories

• Non-Profit generates an average of seven donations per donor through direct mail engagement
• School District generates dozens of leads and new students through oversized bilingual postcard
• Motorcycle brand spikes inbound calls and email leads through 4 color personalized mailer targeting owners, intenders, and enthusiasts
• Law Firm increases volume, quality and length of calls with direct mail